// AI Workforce for SMBs Deploy a specialist in days. No payroll, no FX, no benefits.
Hosted on Canadian soil CAD-billed · PIPEDA & Quebec Law 25 ready

Fill the gap.
Not the headcount.

Deploy a capable AI agent in days — at a third of what a hire costs. Wilfred picks the right specialist for the work you can't justify hiring for, wires them into the tools you already use, and runs them day-to-day. You get the output. You skip the recruiter, the onboarding, the benefits, and the turnover risk.

Deploy Wilfred ↗
💰 1/3 the Cost of a Hire ⚡ Live in Days 🇨🇦 Canadian-hosted
The math

Wilfred vs.
a traditional hire.

Before you post the job, run the numbers. The typical Wilfred specialist averages around $2,000/month CAD all-in — the equivalent Canadian hire averages 3–4× that once you load the salary. Wilfred ships in days instead of months, never calls in sick, and never quits. Here's the side-by-side a business owner actually needs.

  A Wilfred specialist The equivalent hire
Typical monthly cost ~ $2,000 CADincludes Wilfred (the conductor) + one trained specialist $6,500 – $8,000 CADavg loaded cost: $55–75K salary + CPP/EI + benefits + tools
Time to deploy 2 – 5 daysconnect tools, brief, go 60 – 120 dayspost, interview, offer, notice period
Onboarding effort ~ 2 hours of your timeone kickoff call, one brief doc 40 – 80 hours over first 90 daystraining, shadowing, ramp-up
Availability 24 / 7 / 365no sick days, no vacation, no notice ~ 38 hrs/weekminus 15 PTO days, 10 stat holidays, sick time
Scaling up or down Same weekadd a specialist or pause anytime Weeks to monthsnew req, severance risk, ESA notice
Turnover risk Nonewe replace the agent, you keep the context 20 – 30% / year~$15K to re-hire and re-train

Figures based on Canadian SMB averages for entry-to-mid roles in admin, bookkeeping, reception, SDR, and paralegal work. Your numbers may vary; happy to walk through them on a call.

~ 70%Lower fully-loaded cost
20×Faster to deploy
0%Turnover · zero re-onboarding
Who Wilfred is for

If you have work that needs doing
and a hire you can't justify yet —
Wilfred fills that gap.

Four kinds of Canadian SMB owners are quietly running themselves into the ground because they can't find, afford, or justify the next hire. If any of these sound like your week, we should talk.

Trades & Field Services

You're losing jobs in the parking lot.

The pain: calls go to voicemail while you're on a roof. By the time you call back, the homeowner already booked your competitor. You can't afford a $48K receptionist and you can't keep losing $3K jobs over a missed call.

The fix: Maya answers every call in <2 rings, qualifies the lead, books the estimate into your calendar, and texts you the summary. From $497/mo.

Maya
MayaReceptionist · Ready in 48hr
 Professional Services

Your books are three weeks behind. Again.

The pain: you're a 6–15 person firm — law, accounting, consulting, architecture. You bill by the hour, but you spend Sundays catching up on reconciliations and chasing invoices. A full-time bookkeeper is overkill; finding a reliable part-time one is a hiring nightmare.

The fix: Quinn closes the books weekly inside your QuickBooks or Xero, chases AR, files GST/HST, and hands your CPA a clean year-end. From $1,200/mo.

Quinn
QuinnBookkeeper · Ready in 48hr
 Retail & E-Commerce

Your DMs are open. You aren't.

The pain: Instagram DMs, Shopify chat, abandoned-cart emails, return requests, "is this in stock?" — and you're a team of three. Customers wait 8 hours for a reply, then buy from Amazon instead.

The fix: Theo handles tier-1 support across every channel, answers from your knowledge base, escalates only what matters, and recovers abandoned carts overnight. From $1,497/mo.

Theo
TheoSupport · Ready in 48hr
 Early-Stage Startups

You're the founder, the SDR, and the demo rep.

The pain: seed to Series A, two founders, no revenue team. You're doing prospecting between investor meetings. Pipeline is lumpy because outreach stops every time a fire breaks out. Hiring an SDR at $75K is six months you don't have.

The fix: Sam sources, enriches, sequences, and books inside your HubSpot or Salesforce. You walk into qualified discovery calls. From $1,997/mo.

Sam
SamSDR · Ready in 48hr
The Canadian wedge

Canadian conductor.
Canadian team. Canadian rules.

Every other AI staffing platform routes your data through US servers. For regulated Canadian businesses — legal, healthcare, financial, dental, government, education — that's a non-starter. Wilfred is the only AI workforce conductor built end-to-end on Canadian soil.

Data residency
100% Canadian

Azure Canada Central + AWS Bedrock ca-central-1. Your data never crosses the border.

  • ✓ No cross-border data flows
  • ✓ CMK encryption available
  • ✓ Dedicated tenant on Sovereign tier
  • ✓ Annual third-party audit
Built-in
Compliance
PIPEDA + Law 25

DPA, audit logs, 7-year retention — out of the box, every plan.

  • ✓ PIPEDA-compliant by default
  • ✓ Quebec Law 25 ready
  • ✓ 7-year immutable audit logs
  • ✓ Optional PHIPA / Law Society guardrails
Billing & support
CAD & Canadian

CAD pricing, CAD invoicing, 24/7 Canadian-staffed support. No FX surprises.

  • ✓ CAD billing, no FX exposure
  • ✓ Canadian success manager
  • ✓ Toronto / Montreal / Vancouver support
  • ✓ Owned & operated in Canada
Common questions

How does hiring Wilfred actually work?

The mechanics of the conductor model — who manages whom, who owns the SLA, and what happens when something breaks.

You hire Wilfred. He's the conductor. He picks which specialists you need — Quinn for the books, Sam for outreach, Maya for calls, etc. — wires them into your stack, manages them day-to-day, and swaps anyone who underperforms. You get one bill, one point of contact, one SLA.

Wilfred runs weekly auto-evaluations against the outcomes you set during intake. He routes work to the right specialist, escalates anything that needs human judgment to your success manager, and sends you a monthly recap. If a specialist stops performing, Wilfred swaps them — no re-onboarding cycle for you.

Both. The Starter is Wilfred conducting a single specialist. The Duo pairs two agents in a real workflow. The Department (6 agents) is cross-functional orchestration. The Full Roster (10 agents) is the whole bench. Custom is anything else — including Sovereign-tier dedicated infra for regulated industries.

On Canadian soil. Every Wilfred deployment runs on Azure Canada Central and AWS Bedrock ca-central-1. Zero cross-border data flows by default. PIPEDA-compliant and Quebec Law 25 ready out of the box. On the Sovereign tier we'll deploy in a dedicated Canadian Azure tenant with customer-managed encryption keys.

Wilfred will swap them. No severance, no 90-day PIP, no re-recruiting. Tell Wilfred (or your success manager) and a different specialist takes the seat — Wilfred handles the knowledge handoff. The whole point of the conductor model is that you don't have to fire and re-hire.

48 hours from intake to first output. 15-minute structured intake, same-day specialist match from the bench, tools wired in over the next day, first deliverables by hour 48. Compare that to a 30–90 day human onboarding ramp.

Yes — send Wilfred the job description and we'll spin up a new pre-trained specialist against it. Custom specialists are included in the Custom package, and available as a one-time add-on for The Department and The Full Roster. Email us with the JD.

One conductor · A full bench · Hosted in Canada

Partners

Your clients need this work done.
You don't need a new competitor.

Wilfred is built to plug into the practices your clients already trust — not replace them. If you advise, recruit for, or do the books of Canadian SMBs, partnering with Wilfred adds a recurring revenue line, sharpens your offer, and keeps the relationship squarely with you.

HR Staffing Firms

Place the humans. We staff the gaps.

Your clients hire you for the senior, strategic, hard-to-find roles. Send the rote ones — the bookkeeping, the reception, the SDR work they can't justify — to Wilfred. Earn a referral fee; keep every human placement.

HR Consulting Firms

Strengthen the workforce plan you sell.

When the org-design audit surfaces a role nobody wants to staff full-time, you've got a solution in your back pocket. Recommend Wilfred to your clients as the flexible AI tier, and we'll handle deployment while you own the relationship.

Business Coaches & Advisors

Free your clients from the rote work.

You can't coach a founder out of the weeds if they're stuck answering phones and chasing receipts. Wilfred is the operational lever your engagements need — deploy it as part of your playbook and watch progress accelerate.

Bookkeepers & Accountants

Quinn does the data entry. You do the advisory.

White-label Quinn inside your firm to handle daily reconciliation across your client book. Your team moves up the value chain (review, advisory, CFO services); your margin per client goes up, not down.

How it works in three steps.

01

Apply or book a call

Tell us about your practice and which lane fits (referral, white-label, or co-sell). We respond inside one business day.

02

Get equipped

Co-branded one-pagers, deal-registration access, a dedicated partner manager, and a sandbox environment to test-drive any agent on real data.

03

Refer & earn

Submit a client, we run the deployment (or you do, white-label). Commission paid monthly in CAD for the life of the account. Your client stays yours — protected by deal registration.

Apply to Partner ↗ Book a Partner Call ↗
Hire your conductor

Hire Wilfred. He runs the rest.

Tell Wilfred the work you need done. He'll pick the right specialists, wire them into your stack, and have your AI team producing by Friday. Canadian-hosted, CAD-billed, with a real Canadian human on the other end of the line.

Hire Wilfred ↗ See the bench